Plumbing Marketing | A Little Modesty
This content was written for Redmond Growth
You will say universal truth in plumbing marketing as well as any other marketing strategies you try to implement. This truth is that appearances matter how you present yourself while having a credible effect on what your customers perceive. You have two very conscientiously think through what this is. And it’s also not a time to get hung up on what you wish the world was like and how you think you can make it better. This is time to honest with the culture in the reality the way it is today.
This is a reason that a lot of retail stores employees are required to cover up tattoos. Personally I don’t have any problems with tattoos and I know lots of classy people you have some very tasteful cat tattoos. However, the public perception might be a little bit different than my personal opinions. If you know anybody with an awkward face tattoo, you probably also know that they’ve had a hard time finding gainful employment. Why is that? because whether it’s good or bad, people will make snap judgments about you based on appearances alone they will instantly classify you and your company into basic stereotypes.
When I was managing a cell phone store I had a employee who was pretty good at her job. she got along very well with the clientele, but neither do quite a bit of work on I’m standing up the phones in the processes. But I understand it can be talked, it can be very difficult to teach people how to make great first impressions and be naturally likeable by their customers. So I was happy to have her in the store and figured I could teach you the rest. Keep that in mind as you do your hiring for those were going to carry out your plumbing marketing plans.
Unfortunately, I began to run into situations where she was not following dress code. Specifically she was struggling with the appropriate level of modesty that was expected in our stores. now oh, the intention is not to be a prude or be overly conservative in these issues. But if the presentation I’m wanting to give to my clientele as that we are professional people who can help them with something there helmet communication needs okay, but I need to make sure that my employees are presenting themselves professionally. Her extremely low-cut blouses were not in the category of professional.
The hard part about managing you sort of expectations, you will find this to be true in your plumbing marketing. Is that it can often be very difficult to force yourself to have the awkward conversation. but you was the manager or business owner have to be willing to do the hard part, and have those awkward moments in which you need to lead. After having an awkward conversation about her being a little more modest how she was receptive, and begin to fall in line with a company policies. and believe it or not dama / sales begin to increase. you must remain intentional.